Return of the intermediary …..

July 22, 2015 |  by  |  Marketing, Uncategorized

Thought this article in the Independent fascinating.  Having spent years consulting on how to take out the “middleman” with lots of market maps and analysis of value we now seem to be moving to an era where the intermediary is a very significant source of value.  This suggests all sorts of intriguing ideas…..

See:

http://www.independent.co.uk/news/business/comment/hamish-mcrae/facebook-airbnb-uber-and-the-unstoppable-rise-of-the-content-nongenerators-10227207.html